2013 Annual Report - page 9

9
The 2013 financial year consolidated Euskaltel as the
leader of the Telecommunications sector in the Basque
Country. Despite the complexity of the economic climate,
of the systematic drop in revenue affecting the sector and
of the price pressure from its major competitors, the value
of Euskaltel continues to grow on the market and lays the
foundations for the future.
Euskaltel ended 2013 with profits of 50.1 million euros, up
4.1% on the previous year, and an EBITDA of 155.1 million
euros, which meant a 15.1% increase on the previous year,
compared to the wide-spread downturn of around 9%
posted by the other major operators. And at the same time,
we have slashed the debt by 86.1 million euros, resulting
in a debt ratio of 2.1 times the EBITDA, which reflects the
financial strength of the company.
And it has been done by basing its operations on
three fundamental pillars that have made Euskaltel a
unique brand on the market. On one hand, excellence
in management: a way of operating and working that
places the customer at the centre of our rationale as a
telecommunications operator. Excellence both in our
relationship with the customers and in the quality of the
range of services and products that we launch on the
market. The Euskaltel products and services are based on
the convergence of fixed lines, mobile, ultrafast broadband
telecommunications and High Definition Digital Television
products. Precisely convergence is the aspect that has been
the feature that has made Euskaltel stand out from its
competitors throughout its history.
On the other hand, I would like to stress this company’s
Fernando Ojeda
2013
Annual Report
commitment to its environment. Euskaltel firmly assumes
the responsibility that any company must have with its
market as an essential part of its nature. Deep-rootedness
in society and with our people generating wealth and
wellbeing for the territory, investing into innovation and
technology evolution. At the same time, Euskaltel prioritises
strategic alliances with international leading companies in
the sector that enable us it to have cutting-edge technology
and thus be able to compete with worldwide competitors.
These alliances also result in wealth, economic development
and generate jobs for this society.
Euskaltel is the leading operator an exemplary brand in
the Basque Country and its value continues to grow on
the market. A strong, sound brand with a great potential
for growth, Euskaltel is the leading operator in the fixed
telecommunications field – fast-speed broadband,
HD Digital Television and fixed lines telephones-, and
has experienced the greatest growth in the mobile
telecommunications segment in Basque households,
turning us into the second mobile telephone operator in
terms of high value customers, compared to our major
multinational competitors.
We ended 2013 with excellent results, consequence of the
excellent work of the people that make up the Euskaltel
team, and with our sights set on the new financial year for
which we are preparing the new commercial actions that
will allow us to continue consolidating our leadership on
the market and increasing the value of the company in
2014.
LETTER FROM THE GENERAL MANAGER
Fernando Ojeda
General Manager of Euskaltel
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