53
2013
Annual Report
Education, culture and the Basque language
Euskaltel offers its customers the choice of language in
which they want to deal with the operator. This aspect was
ground-breaking and a great differential value in Euskaltel’s
products and services on the market. It is an asset that
adds to what the customers are offered and that must not
lose perspective in the relationship with the user. Linked
to this decision, Euskaltel produced an internal training
plan to respond to this market requirement and which it
highlighted by sponsoring events linked to fostering the
use of the Basque Language. That line continued in 2013
with the cooperation with the Ikastolas (Basque-medium
schools) Federation.
Gozatueuskaltel.com
Gozatu has already proven to be the meeting space between
the company and their reversion actions to Society. This
website showcases and records Euskaltel’s footprints in a
multitude of small and large activities in the setting of the
natural market. It is now time to consolidate it and turn it
into a more global tool and, in turn, more approachable
and useful. It is the social interaction zone par excellence.
This space is where the consumer enters the Euskaltel
world, with culture, leisure, draws, the prescribers, shared
stories, recommendations, event images, social acts. This
space seeks to identify the consumers and users with the
world of intangibles. Our aim is to get the attention and
involve the customers or potential customers and for them
to feel represented by the sponsors and events where we
take part.
Euskaltel Foundation
Among its objectives, the Euskaltel Foundation aims to
drive the development of the digital life in society, bringing/
educating in the new technologies to those collectives who
find it harder to get to grasp with them (older people, with
fewer resources, with disability, etc.) or in collectives that
show interest in further learning (young people, teachers,
etc.).
Training actions
The Eskola Euskaltel project groups together all the
training activities aimed at groups external to the Euskaltel
employees. It uses all the synergies with Euskaltel both in
aspects to invigorate “digital” knowledge and its transfer
to customers and society, as in other training opportunities
that Euskaltel or its suppliers, may generate. This project
is aimed at both improving the professional and technical
skills of the suppliers and at increasing the number of
professionals linked to the telecommunications available in
the market.
In 2013, a travelling classroom with 14 computers and all
the necessary teaching means was used as a support.
On the other hand, Euskaltel is helping to create and improve
employment with a set of training actions for technicians,
In 2013, Euskaltel has contributed 82
million euros in taxes to the Basque
Treasury, and over 800 million in taxes
through the years.
